DJ Von Frank AI Implementation

Client build · Site

Legacy Steel Works

A site for a custom welding and metal fabrication shop. No fuss, fast to load, and pointed entirely at getting someone to ask for a quote.

The Legacy Steel Works home page: the headline “Built strong. Built to last.” over a dark welding photograph, with a free quote request as the primary button
Legacy Steel Works, home page

Wyatt builds railings, fire pits, steel furniture, custom signage and structural repairs, and does mobile work on site. He needed somewhere to send people.

What it needed to do

One job: turn someone who found him into someone who asked for a quote. Everything on the site serves that. Multiple paths to a quote request, phone and text as first-class options, and a portfolio that shows finished work rather than describing it.

The voice

Deliberately not corporate. He personally stamps his work, so the site says so. Four plain promises: straight pricing, quality welds, respect for the site, and satisfaction. Written the way he actually talks.

Disclosure

Wyatt is my brother-in-law. The work is real and the site is live, but I am not going to present family work as a client acquisition.

The Outcome

Live

Built for the quote request.

The site is live, and it took under two weeks. Every path on it points the same way: someone who found him becoming someone who asked for a quote, with phone and text as first-class options and a portfolio that shows finished work rather than describing it.

DJVF Built by DJ Von Frank