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L.O.V.E. Restaurant Group

A new B2B catering channel

A sales channel needs more than a campaign. It needs a route from a prospective account to a repeatable order, and a team that can keep that route working.

SALES / CHANNEL DEVELOPMENT 01 / 06 Build a revenue channel from the ground up. $3.5M $0 NEW B2B CATERING REVENUE L.O.V.E. RESTAURANT GROUP

MY ROLE & CONTRIBUTION

What I built.

As VP of Sales & Marketing, I built a B2B catering sales program, supported account development, and built the operating systems behind the work. The broader role included a predictive sales dashboard across ten locations and a pricing engine with human approval.

$3.5M in new B2B catering revenue

This is a result reported in the career record for the L.O.V.E. role. It is distinct from the company’s overall revenue and growth.

What you can inspect

The career record connects the work to the role and dates. The portfolio contains related public examples; internal business records remain private.

Read the full role recordTry the Pricing Engine